The High Street in 2023: Full of tech and hyper-local but still with 17th century touches

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City AM

By Michiel Willems In order to save the Great British high street of the 21 century in 2023, one may need to go back in time and take inspiration from the 17 century. Far from the vision of a super futuristic, tech-heavy World, a desire for face-to-face contact and micro communities, which has been accelerated by the pandemic, will drive us towards a high street that mirrors that of the Stuart period in the 1600s, but paired with modern technology that takes the hyper local to new heights. Findings from a recent report by Metro Bank and consumer ‘futurist’ Will Higham argue the future of the h…

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