Salesforce not ready to unleash generative AI on its customers

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Salesforce was an early adopter of artificial intelligence (AI) with its Einstein recommendation tools, but it is taking a cautious approach to deploying the latest AI trend, generative AI. It’s been a month since Salesforce CEO Marc Benioff tweeted, “Get ready to be wowed by Salesforce EinsteinGPT! It generates leads, closes deals, and even makes coffee (just kidding, but wouldn’t that be amazing?)” On the eve of the company’s Trailblazer DX ’23 developer conference, though, Einstein GPT still wasn’t ready. “We’re still very early days,” Salesforce Service Cloud GM Clara Shih said in a confer…

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