IBM Watson Advertising Brings AI-Driven Weather Analytics To AWS Data Exchange

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By PR Newswire ARMONK, N.Y., Jan. 7, 2022 /PRNewswire/ — IBM Watson Advertising (NYSE: IBM) today announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. The AWS Data Exchange allows businesses to easily find and subscribe to third-party data in the cloud. Providing data from the World’s most accurate weather forecaster 1, IBM Watson Advertising’s Weather Analytics harness the relationship between weather and consumer behavior using artificial intelligence to extract deep insights to help businesses make more c…

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