How Obsessing Over Customers Can Result in Greater Overall Success

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Listening to customers is a strategy that often sounds good on paper but is soon overshadowed by other areas of business or trends. Hyland, however, remains laser-focused on making sure customer success is the key to product improvements and a core component of the company’s culture. We spoke with Drew Chapin, CMO at Hyland, to learn more. How would you describe Hyland in six words or less? How does Hyland help customers create a better experience for end users? Hyland helps customers deliver better experiences. We do it by automating manual and complicated processes, which allows people to fo…

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