Callaway Launches Something New For Golf Enthusiasts

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The Street

By Kirk O’Neil Callaway Golf is featuring new products that could improve a golfer’s game. The meteoric rise of golf’s popularity in the mid-1990s coincided with the rise of the stardom of legendary golfer Tiger Woods. Woods left Stanford University and turned professional in August 1996, was named the Professional Golfers’ Association’s outstanding rookie and finished the year in December 1996 being named Sports Illustrated Sportsman of the Year. Woods won the Masters Tournament in April 1997 and was ranked No. 1 in the World in June 1997. Woods in 2000 would add U.S. Open, British Open and P…

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