Arby’s Partners With Old Spice to Solve a Meaty Problem
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The Street
The Street
By Colette Bennett Arby’s meme-worthy promos continue as it pairs up with a well-known internet favorite. In the wild west of the fast-food market, when it comes to getting customers to the drive-thru, it’s all about who shoots first, and preferably with the most fanfare. Whether that be a mellower approach like boasting about your all-organic ingredients or going totally off the rails like Restaurant Brand International’s (QSR) – Get Restaurant Brands International Inc. Report Burger King did when it put ice cream and fish on its Whoppers (no, really), it’s all about who can get the customer’…